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I remember the first time I noticed retargeting. I’d been online, checking the park hours before my next trip to Disney World. From that website, I did some work and then went to a CBS sports site to adjust my fantasy football team before the weekend. As I was trying to decide which running back […]read more ...
Sometimes, I think the best marketing advice I can give someone is before you say it, do it, print it, record it or announce it – find a way to see it from your customer’s point of view. Many times, we get so caught up in our own world that we make the false assumption […]
The post Your customer’s point of view – walk a mile in their shoes appeared first on Drew's Marketing Minute.read more ...
I’ve never met a business owner or leader who didn’t want the employees of their organization to deliver excellence. And the truth is – most employees want that too. They want to work for an organization that allows and even encourages them to go above and beyond for the people they serve. Sadly, most employers […]read more ...
For the last few weeks, we’ve been exploring how you can use your website to move prospects into and through your sales funnel. In this week’s post, we’ll examine what needs to happen once someone has been in your sales funnel for a while and is continuing to show interest. Having the right timing matters. […]read more ...
Over the past couple weeks, we’ve explored how your website should be thought of as a selling tool and with some planning and vision – you can use it to move a prospect through the know • like • trust = sales funnel and earn their business. Last week we dug into the top of […]read more ...